Weleda

Swiss natural skincare and wellness brand since 1921

Anthroposophic beauty and body-care company known for plant-based formulas, skin oils and certified natural cosmetics.

SwitzerlandSwitzerlandBeautyNatural skincareBody careGegründet 1921

About Weleda

Founded in 1921 in Switzerland, Weleda develops natural and organic cosmetics alongside anthroposophic medicines and wellness products. The company is closely associated with botanical gardens, ethical sourcing and long-running lines such as Skin Food and calendula baby care, with a strong presence in European pharmacies and natural retailers.

Why consider Weleda

  • Century-old Swiss natural cosmetics heritage
  • Plant-based formulas with certified natural positioning
  • Broad range from face care to body oils and baby care
  • Strong pharmacy and natural-retail distribution in Europe
  • Clear European alternative to mass US drugstore skincare

Alternativen

Markenvergleich

MarkeLandPositionierungHauptkategoriePreisniveau
WeledaSwitzerlandSwitzerlandNatural holistic beautySkincareMid-premium
CaudalieFranceFranceGrape-based natural skincareSkincareMid-premium
LushUnited KingdomUnited KingdomFresh handmade cosmeticsBath and bodyMid-range

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Markendetails

Markeneigentum

  1. Weleda AG
  2. Weleda

Marktpräsenz

  • Pharmacies and drugstores
  • Natural and organic retailers
  • Official online store
  • Department store beauty halls
  • Selected wellness clinics and spas

Markenzeitleiste

  1. 1921Weleda founded in Switzerland
  2. 1920sBuilds botanical gardens and natural product research
  3. 1950sExpands internationally across Europe
  4. 1926Skin Food becomes a signature line
  5. TodayGlobal natural beauty and wellness brand

Zertifizierungen

B-Corporation
Seit September 2021

A B Corporation is a business certified by the nonprofit B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency.

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