On

Swiss sports brand from Zurich, founded in 2010

Swiss premium running brand known for CloudTec cushioning in shoes and performance apparel.

SwitzerlandSwitzerlandSportsFounded 2010

About On

On is a Swiss sports brand founded in 2010 and associated with Zurich. Swiss premium running brand known for CloudTec cushioning in shoes and performance apparel.

Why consider On

  • Sports and outdoor brand from Switzerland
  • Designed for performance, training, or outdoor use
  • European design and distribution footprint
  • Easy to compare with other athletic and outdoor labels

Alternatives

Brand comparison

BrandCountryPositioningMain categoryPrice level
OnSwitzerlandSwitzerlandSwiss premium running brand known for CloudTec cushio…SportsPremium
4FPolandPolandPolish sportswear brand specializing in performance a…SportsVaries
AdidasGermanyGermanySportsSportsVaries

Reviews

Shopper experiences with On

Sign in to leave a review. One review per brand.

Sign in to review

Loading reviews…

Brand details

Market presence

  • Brand stores
  • Sporting goods retailers
  • Official online store
  • Selected department stores

Brand timeline

  1. 2010Founded in Zurich
  2. TodayListed on EUROVA in Sports