Voi

Swedish shared e-scooter operator founded in Stockholm in 2018

Dockless e-scooters and light electric mobility for urban trips, operated under city permits across European markets.

SwedenSwedenMobilityE-scootersMicromobilityFounded 2018Unicorn

About Voi

Fredrik Hjelm and colleagues founded Voi Technology in Stockholm in 2018, entering the shared e-scooter market as European cities began regulating dockless micromobility. Voi deploys fleets under municipal permits, with in-app rentals, parking rules and hardware designed for Nordic durability and European compliance standards.

Why consider Voi

  • European-headquartered scooter operator with broad EU city coverage
  • Works within local permit systems rather than unregulated deployment
  • Useful first/last-mile option alongside public transit
  • In-app pricing, parking zones and rider education features
  • Alternative to US-owned scooter platforms in European cities

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Brand comparison

BrandCountryPositioningMain categoryPrice level
VoiSwedenSwedenEuropean e-scootersMobilityPay-per-use
TierGermanyGermanyBerlin-based e-scootersMobilityPay-per-use
BoltEstoniaEstoniaRide-hail and scootersMobilityPay-per-use

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Brand details

Brand ownership

  1. Voi Technology AB
  2. Voi

Market presence

  • Scandinavia and Northern Europe
  • UK, Germany, France and other EU cities
  • Mobile app rentals
  • Municipal partnership programs
  • Fleet maintenance hubs in operating cities

Brand timeline

  1. 2018Voi founded in Stockholm during EU scooter boom
  2. 2019Rapid multi-city launches across Europe
  3. 2020Pandemic-era fleet adjustments and permit focus
  4. 2022Consolidation as weaker operators exit markets
  5. TodayAmong the largest European-owned e-scooter operators