American social media brand from Menlo Park, founded in 2010
Photo and video-sharing social media platform owned by Meta.
About Instagram
Instagram is a American entertainment brand founded in 2010 and associated with Menlo Park. Photo and video-sharing social media platform owned by Meta.
Why consider Instagram
- Entertainment platform from United States
- Content or social product with a European base
- Alternative to US-dominated streaming and media apps
- Worth comparing on catalogue, price, and privacy posture
Alternatives
European alternatives
BeReal
FranceFrench social media platform that encourages users to…
Friendica
GermanyA decentralized social networking platform developed…
Lemmy
GermanyOpen-source, decentralized social media platform simi…
Mastodon
GermanyDecentralized and open-source social media platform f…
SpaceHey
GermanyA German social networking service inspired by the cl…
Yubo
FranceA French social networking app designed to help users…
Brand comparison
| Brand | Country | Positioning | Main category | Price level |
|---|---|---|---|---|
 United States | Photo and video-sharing social media platform owned b… | Social Media | Subscription | |
| BeReal | France | French social media platform that encourages users to… | Entertainment | Varies |
| Friendica | Germany | A decentralized social networking platform developed… | Entertainment | Varies |
Reviews
Shopper experiences with Instagram
Sign in to leave a review. One review per brand.
Sign in to reviewLoading reviews…
Brand details
Product categories
Market presence
- Web and mobile apps
- Smart TV platforms
- Official website
Brand timeline
- 2010Founded in Menlo Park
- TodayListed on EUROVA in Entertainment
EU Fines & Penalties
View all EU fines →For breaching Digital Markets Act rules requiring a less-personalised equivalent service when users refuse consent to combine personal data across Meta services (pay-or-consent model).
Read moreFor abusing dominance by tying Facebook Marketplace to Facebook and imposing unfair trading conditions on rival online classified ads providers that advertise on Meta platforms.
Read moreFor illegally transferring EU users’ personal data to the US, violating data protection rules.
Read moreIrish DPC fines totalling €390 million (€210 million for Facebook and €180 million for Instagram) for unlawfully relying on 'contract' as the legal basis for behavioural advertising under GDPR.
Read moreIrish DPC fine related to a Facebook personal data scraping incident affecting hundreds of millions of users, following an EDPB dispute-resolution process.
Read moreIrish DPC fine for GDPR breaches in processing children's personal data on Instagram, including public-by-default accounts for teens and exposure of contact details on business accounts.
Read moreFrench CNIL fine against Facebook for making cookie refusal more difficult than acceptance, in breach of French ePrivacy rules.
Read moreDouble Irish tax arrangement
About Double Irish →Historically used the Double Irish tax arrangement — a structure flagged for aggressive tax avoidance.
Read more